If you are a company, brand, or any size of business that wants to have a consistent flow of high-converting leads to your website so you can achieve long-term sustainability and growth, then you need to hire me.
Freelance SEO Specialist In The Philippines
I am Kerel Finn Villahermosa, Freelance SEO Specialist from the Philippines. I’m helping Businesses Cultivate Long-Term Sustainability and Growth by Channeling High-Converting Leads to Their Websites and Amplifying Brand Visibility Through My ROI-Based Search Engine Optimization Strategies.
Email me at [email protected]
A Little Bit About Myself
With a rich experience spanning 9 years in SEO, my journey began in 2015 when I started as an intern while pursuing a Bachelor’s Degree in Information and Communication Technology.
After graduating, I worked in various companies in the Philippines, honing my SEO skills.
In December 2018, I made the switch to freelancing.
This transition allowed me to expand my horizons, working with a diverse range of clients from the USA, UK, Canada, Australia, and Singapore.
I’ve had the pleasure of helping different types of businesses, from small startups, and established companies to large e-commerce stores and digital marketing agencies, enabling me to deliver tailored SEO strategies that drive traffic, increase visibility, generate high-converting leads, and boost conversions.
My passion for SEO extends beyond client work; I am an active member of the SEO community both in the Philippines and internationally. I regularly attend and participate in conferences and webinars, staying up-to-date with the latest trends and innovations in the industry.
This continuous learning and networking enable me to provide cutting-edge solutions and insights to my clients.
Connect with me on LinkedIn for more tips, news, and information about SEO.
Let’s attract more eyeballs to your website!
My Mission
My Vision
To be the premier partner for businesses seeking exponential growth and long-term sustainability through innovative SEO strategies, setting new benchmarks for digital excellence and industry leadership.
What Can I Deliver To My Clients?
Long-Term Sustainability
Business Growth
More Organic Traffic
Amplify Brand Visibility
High-Converting Leads to Their Websites
Builds Trust and Credibility
My SEO Process
I understand the pivotal role Search Engine Optimization (SEO) plays in enhancing your online visibility and driving organic traffic to your website. With my comprehensive SEO process, I aim to empower your digital presence and ensure your brand stands out amidst the digital noise. Here’s a glimpse into my meticulous approach:
In-Depth Analysis
I kickstart every SEO campaign with a thorough analysis of your current online presence, including website structure, content quality, and keyword rankings. This analysis provides valuable insights into areas of strength and opportunities for improvement, shaping my customized SEO strategy.
Keyword Research
Identifying the right keywords is crucial for targeting your desired audience. I conduct in-depth keyword research to uncover high-value terms relevant to your industry, products, and services. I prioritize intent-driven keywords to align with your target audience's search queries and maximize conversion opportunities.
Technical SEO
Technical SEO focuses on the behind-the-scenes elements of the website that impact its performance in search results. It's like ensuring your website is well-built and easy for search engines to understand. It forms the backbone of my optimization. I conduct comprehensive audits to address issues such as crawl errors, broken links, duplicate content, and more. I implement strategic solutions to optimize site architecture, enhance mobile responsiveness, and bolster website security through HTTPS encryption protocols.
On-Page Optimization
Optimizing your website's on-page elements is essential for search engine visibility. I meticulously optimize meta tags, headings, and content structure to improve relevancy and enhance crawlability. From keyword placement to schema markup implementation, I leave no stone unturned to ensure your website is primed for search engine success.
Topic Cluster
The topic cluster strategy structures your website's content around relevant themes, known as pillar and cluster content. This approach helps efficiently establish the site's authority in important topic areas for your business. By organizing content in this manner, search engines can easily understand the hierarchy and relevance of your content, leading to improved rankings. Additionally, this strategy provides comprehensive information to your audience, enhancing their engagement and satisfaction
Link Building
Building high-quality backlinks is vital for boosting your website's authority and credibility in the eyes of search engines. I employ white-hat link building techniques to acquire high-quality backlinks from reputable websites within your niche. Mt focus is on earning natural, relevant links that contribute to long-term SEO success.
Performance Monitoring
SEO is an ongoing process, and I continuously monitor and analyze your website's performance metrics. From traffic trends to keyword rankings, I track key performance indicators to assess the effectiveness of my strategies. This data-driven approach allows me to make informed decisions and adapt my tactics to evolving search algorithms.
Reporting and Insights
Transparency is paramount in my client relationships. I provide regular, comprehensive reports detailing the progress of your SEO campaign, along with actionable insights and recommendations for further optimization. My goal is to keep you informed and involved every step of the way.
Industries I Partner With
Over the years, I’ve had the privilege of collaborating with diverse industries.
My commitment to delivering tailored and effective strategies has fostered successful partnerships across sectors, showcasing my adaptability and proficiency in meeting unique business challenges.
While my roots are deeply embedded in B2B collaborations, I want you to know that my capabilities aren’t limited to a specific niche.
Here are the industries that I have worked with or provided services to:
SaaS
Digital Marketing and Advertising Agencies
Financial Services
- Business Consulting
Ecommerce
Healthcare and Medical Services
Real Estate
Education and E-learning Platforms
Construction Companies
My commitment to excellence and personalized service remains constant, ensuring that each client, regardless of industry, receives a bespoke approach that aligns with their unique business goals.
What People Say About Me?
I’ve hired Ker to work at my Agency for a month to help with client tasks, Ker has been very helpful at getting deliverables completed on time and has been able to follow instructions and SOPs well. Ker has shown an ability to take construction feedback and apply such feedback into future deliverables. If anyone is looking for a SEO specialist don’t be afraid to have a conversation with Ker.
Andy Truong
An awesome talent to work with and has bright potential in the SEO industry. He is a rare SEO specialist in the Philippines with experience in B2B marketing and a great communicator. One of his main strengths is his willingness to adapt to changes (which some GenZs in the Philippines don’t have nowadays). I’m willing to work again with Kerel and collaborate with him if the budget permits and for clients, you will not regret having him around in your team.
Jonas Salinas Belocura
Kerel’s strategic approach not only increased our visibility but has also fostered meaningful connections within our industry. His ability to identify trends and leverage them for our benefit has been invaluable. His contributions have been instrumental in driving our business forward.
In addition to his professional skills, Kerel’s professionalism and reliability make him a pleasure to work with. He met deadlines and communicates effectively, ensuring that projects were completed seamlessly.
Mike Wilson
Kerel has worked for us for a few years. He has been an excellent team member always available and completed every task to a high degree. He will be a valuable asset to any organisation. Feel free to contact me for any further information.
Alan Chapman
Kerel’s SEO service is highly effective in improving search engine rankings He’s focused on data analysis and continuous optimization, Kerel can identify and target the most effective search terms and content strategies to drive traffic and generate leads that are more likely to convert into paying clients.
Vinny Lacerte
I just wanted to give a quick shoutout to Kerel Finn Villahermosa. He is one of my trainees. I personally mentored this guy. He’s a true student of the game, knows what he’s doing. He’s been around the industry for a while, and generally, he’s super receptive to all the classic principles of SEO, along with the latest developments in the industry. If you’re looking to hire someone who’s very knowledgeable, will do it at a good price, and then someone whom you can really rely on, I would recommend few others in the same way that I recommend highly this guy. Kerel Finn Villahermosa, if you want that go-to guy when it comes to SEO, choose him.
Glen Dimaandal
I have had the pleasure of training Ker as an SEO intern, and I am delighted to provide a strong recommendation for him as an SEO specialist. Since transitioning to handle his own clients, Ker has shown remarkable growth and proficiency in the field of SEO. He has a keen understanding of the ever-evolving landscape of search engine optimization and utilizes this knowledge effectively to drive organic traffic and improve search rankings for his clients. I highly recommend Ker as an SEO specialist and am confident in his ability to achieve outstanding results in any SEO-related endeavor.
Jessa Nova Camacho
Worked with Kerel for a good 3 months on a project. He is a very proactive team member and goes out of his way to ensure all stakeholders are updated on progress.
Leila Coronacion S. Bondoc
In 2017, I hired Kerel to improve the SEO results of one of YOVEO’s clients in the construction industry. Ker’s expertise in SEO was instrumental in getting our client’s website to rank higher in search results pages. The client witnessed a gradual increase in website traffic and leads generated through organic search. I recommend Ker’s SEO services to businesses wanting to improve their online presence.
Lorna S. Bondoc
Portfolio
My SEO Campaign Thrives Post March 2024 Core Update 📈
Client Background
In June of last year, I began working with a business consulting firm based in Utah. At the time, their organic traffic was on a downward trajectory and had plateaued, which prompted them to seek my help.
The Challenge
The primary challenge was reversing the declining traffic and generating high-intent leads that would convert into clients. The existing resources and assets were minimal, necessitating a comprehensive and strategic approach to SEO.
The Strategy
To address these challenges, I implemented a demand generation campaign focused on several key areas:
1. Full Site Audit
I conducted an in-depth audit of their site, identifying the limited existing resources and assets.
2. Developing a Topic Cluster
I created a structured topic cluster to organize and optimize content around key themes relevant to their target audience.
3. Creating Lead Magnets
These were designed to attract and capture high-intent traffic, converting visitors into leads.
4. Updating Existing Blog Posts
I optimized current content for better keyword rankings, ranked for more keywords, and enhanced the overall quality to boost engagement.
5. Creating New Blog Posts
New content was developed to target specific keywords and topics identified in the topic cluster, ensuring comprehensive coverage of relevant subjects.
6. Focus on Readability, Presentation, and User Experience
Content updates and new creations were tailored for readability and ease of use. This included:
– Ensuring the searcher’s intent was met.
– Providing a great presentation and user experience.
– Optimizing for skim readers with quick answers, key takeaways, TL;DR sections, and tables of contents for long-form content.
7. Strategic Internal Linking
Internal links were strategically placed to boost the visibility and ranking of key service pages.
8. Quality Link Building
The link-building efforts focused on acquiring 3-6 high-quality backlinks from relevant, credible, and high DA websites per month.
The Results
After a year of implementing this strategy, the results were outstanding:
1. Increased Organic Traffic
The website saw a significant increase in organic traffic, reversing the previous downward trend.
2. More Inquiries and Client Conversions
The higher-quality traffic led to more inquiries, many of which converted into clients for the consulting firm.
3. Thriving Post March 2024 Core Update
The campaign not only survived the March 2024 core update but also thrived, demonstrating the robustness and effectiveness of the SEO strategy.
By focusing on demand generation, content quality, and strategic link building, it’s possible to achieve remarkable results even in challenging scenarios.
My client in the construction industry achieved organic traffic growth and more high-intent leads
Through diligent efforts in optimizing their website for search engines, implementing effective keyword strategies, help them create high-quality content that resonates with their target audience, ensuring good technical health for their website, building solid backlinks, my client has achieved impressive results.
The image of their Google Search Console data shows a steady upward trend in clicks and impressions, which translates into more organic traffic to their website.
This increase in organic traffic has been a significant driver in generating more qualified leads for my client’s business.
By appearing higher in search engine results pages for relevant search queries, my client has been able to capture the attention of individuals actively seeking their service.
Moreover, my client’s dedication to providing exceptional customer service and delivering results has led to many of these leads turning into paying clients.
This success is a testament to the effectiveness of SEO in driving business growth and generating a sustainable source of revenue.
Overall, my client’s success story serves as a shining example of the power of SEO in establishing a strong online presence, attracting organic traffic, and generating more qualified leads that turn into paying clients.
Quick Win in just 2 months of dedicated SEO efforts
In just 2 months of dedicated SEO efforts, I’ve witnessed an impressive surge in organic traffic for my valued client’s website.
By focusing on crucial optimization strategies and prioritizing the key drivers of success, I’ve achieved significant results that exceed expectations.
This remarkable early victory is a testament to the power of SEO and its potential to elevate online presence.
But here’s the best part: it’s only the beginning! Imagine the tremendous possibilities that lie ahead as we continue our journey together.
With each passing day, I’m committed to fine-tuning my approach, leveraging cutting-edge techniques, and delivering even more substantial growth.
As I build on this quick win, I’m excited to envision the future. Just picture the incredible growth and expanded opportunities that await after 6 months, or even beyond!
My Recent Blog Post
Directly From My Desk: How To Optimize Title Tag For SEO
Key Takeaways 👉 Keep It Concise and Relevant: Aim for 50-60 characters, ensuring the title clearly represents the page’s content. […]
Read More
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